Chorokbaem (Green Snake) - makes broadcasting contents
http://www.chorokbaem.com
http://dart.fss.or.kr/dsaf001/main.do?rcpNo=20160516001444
The broadcasting business mainly makes profits by producing some programs and delivering it to the broadcasting station. To produce these programs, we require an accumulated know-how in the business field not only a high quality of human resources, so I want to evaluate that the potential of Chorokbaem is high.
The table below shows sales composition of Chorokbaem.
http://dart.fss.or.kr/dsaf001/main.do?rcpNo=20160516001444
Next, let's see the major works of Chorokbaem.
SBS dramas and sitcoms
올인, 로비스트, 때려, 2004 신인간시장, 일지매, 도롱뇽도사와 그림자 조작단, 귀엽거나 미치거나
MBC dramas and sitcoms
주몽, 불새, 불꽃놀이, 케세라세라, 90일 사랑할 시간, 거침없이 하이킥,
지붕 뚫고 하이킥, 하이킥! 짧은 다리의 역습, 크크섬의 비밀
KBS dramas
바람의 나라, 추노, 오작교 형제들, 전우치, 프로듀사
tvN dramas and sitcoms
인현왕후의 남자, 나인, 고교처세왕, 삼총사, 하트 투 하트, 오 나의 귀신님, 감자별 2013QR3, 또 오해영
As you can see, there are a lot of popular dramas and sitcoms.
The future of Chorokbaem
Until now, the outsourcing companies such as Chorokbaem have been losing ground. Outsourcing productions have produced programs financially sponsored by broadcasting stations, so it was difficult for them to claim their beneficiary right against the contractors.
However, on October 1, 2015, outsourcing productions should have produced ready-made programs after China, which has a bigger broadcasting market than Korea, has changed deliberation process from deliberating step by step along as a program broadcast to deliberating the whole series of a program at once. To this end, outsourcing productions have begun to replace their financial support from domestic broadcasting stations to Chinese huge capitals, making them that they don't need to watch out for contractors any more.
replace production costs that they have received from broadcasting stations with Chinese giant capital, which is why there is no need to look at the broadcasters' original minds in contract negotiations.
A production NEW, which produced 태양의 후예, can be a good example. NEW and KBS paid for the production expenses on a fifty-fifty basis, but they shared the profits on a sixty-forty basis.
Also, from July 28, 2016, indirect advertising for outsourcing productions will be allowed. This makes it more easier for outsourcing productions to directly sell indirect advertisements, finally allowing that they can create creative advertisements and find the financial resources, which are needed to produce broadcasting contents.
Ultimately, the Fin Syn Rule of the United States, which prohibits contractors from having publication rights of programs created by outsourcing productions, will also also be applied to Korea, so that unnecessarily powerful influence of broadcasters will be weakened. I hope that the rights of various program providers will eventually be guaranteed.
